By Bryan Rees
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08/19/2009
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Posted in Marketing
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We use a productivity tool for our design projects by Behance called Action Method. Action Method focuses on the individual more than the project and has been a great source of organization and productivity within our group in recent months. Recently Behance launched an initiative entitled 99%. A site dedicated to productivity with tips, videos and articles that cater to this theme. Check it out, it’s a great resource.
While checking the site out for the first time, this article caught my attention. “Strive for the IKEA Effect” is some insight into why IKEA is so successful and mainly due to the enjoyment their customers get from being hands-on with the actual…
By Bryan Rees
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08/03/2009
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Posted in Uniforms
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QUESTION: Which one is the doorman?
ANSWER: Both.
Why settle for the usual or predictable? Think outside the box. Ace Hotels did. (click the link for an overview of the new look from Cool Hunting).
What in business are you doing that’s just like everyone else? Why not be different?
By Bryan Rees
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07/20/2009
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Posted in Branding
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Matchstic is a very creative agency based in Atlanta, GA just a few hours from our office and someone I’ve followed for a few years now. The title of this post by them today caught my eye for obvious reasons. John refers to a Wired magazine article discussing the race of Google and Facebook for online domination and that they use an image of workers building a wall wearing the respective brands’ colors. We obviously think this is a great analogy, but John already said what needs to be said, so check it out.
By Bryan Rees
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07/13/2009
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Posted in OOBE
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It’s been a long time coming, but the new look of oobe.com is finally here! We’re excited to present the most robust and informative site OOBE has ever had, and hope you’ll take some time to look around and get acquainted with all the newness.
All the basics are there. You can read about how we got started, find out who’s the office aficionado on 80s rock and even take a tour of the office. There’s also more case studies that feature our fabulous customers.
But we didn’t stop there. We’ve added more ways for you to keep in touch with what’s up at OOBE. Now you can follow us on twitter,…